Live from Mobile World Congress 2011 in Barcelona, Spain

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Live from Mobile World Congress 2011 in Barcelona, Spain

  
  
  

Live from Mobile World Congress … 

Topic of today’s session: “Biggest hurdle in the transition to the mobile cloud – User Trust (59%)”

OK, I am blown away by Fabrizio Capobianco, President of Funambol’s opening statement. Remember that this is a cloud forum, but, and I quote, “I will not put my baby pictures on the cloud because I don’t want someone to make money on me.” It was an ultrasound picture.

Did someone just drop me onto Mars? Do people really worry about this? Perhaps it is because many of us are in Cloud Central in the U.S. and we understand the benefits of having places to share our photos, movies, and activities with our loved ones and friends. For that value, we are willing to sacrifice some level of control on our personal activity to fund the very services that we utilize. Hmmmm…

OK, now Huawei is talking about clouds. David Bernstein is observing that we have many clouds, such as Google, Microsoft, Facebook, plus many, many more. David notes that consumers want only one cloud—not many. He is drawing the analogy that having multiple clouds is equivalent to the days when CompuServe, Prodigy, and America Online were alive. The general consensus is that new protocols are needed to enable cloud interoperability. Hmmm…I’m thinking that Web Services (RESTful with JSON for you techies in the audience) is the answer to this. Wow! A lot of people are working on this problem, but is it really a problem? There are hungry people out there, guys.

OK, moving onto Microsoft and Richard Ang, CTO of the Communications Sector. Richard is talking about the cloud trends that we would be familiar with in the U.S. One phrase of his that I like is “Digital Turns Social.”  Sharing our information is only the first step. The consumption of that information by others creates a social context. Ultimately, it is the social experience that is overpowering all our other fears, particularly privacy.

OK, I’m off to Google. Stay tuned for more posts…

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