If you are reading this you have almost certainly seen the partnership announcement from Axeda and AT&T. If you haven’t, read it now.
I am particularly excited about this announcement, because it strengthens an already important relationship to the M2M industry. As I have said many times in this forum, M2M is hard. To deliver an M2M application a company must:
- Communications enable a product
- Get a carrier to provide airtime and ensure proper coverage
- Get your product validated on the carrier network
- Provision the product on the carrier network once it deploys
- Manage the product’s billing and carrier network operation
- Develop a cloud service that listens to your product
- Integrate that cloud service into your business and business processes
And, oh by the way, make sure that all of this works together, can operate at scale, and is secure!
To lower this bar, the M2M industry has been developing modular components that make it easier to do one part of this stack or the other. For example, Axeda provides a cloud based M2M application platforms, Jasper carrier network provisioning, companies like Telit provide hardware modules, AT&T airtime – but putting it all together – still big work.
What the relationship with Axeda signals is that AT&T is taking the industry lead in corralling the disparate parts of M2M and creating a unifying experience for its customers that will simplify M2M adoption, improve its support experience, and reduce costs. In this agreement, AT&T and Axeda have made a commitment to each other and the industry to make M2M EASY.For more on this topic, check out my earlier blog: “M2M Gets a KISS”